Dominion RiverRock – 2.5D Animated Commercial

An advertisement for a local Richmond event I made while working with The Branching.

Most of the source images were provided by the client ad agency, elevation, but we did end up paying a photographer to take pictures of the trees at the river. I used her photos to fill in the gaps created by separating the layers into 3d space. I animated the camera in Cinema 4D and then took the 3D data into After Effects. It wasn’t the most flexible approach, but it turned out ok.

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