Tru Cool Pillow - Behind the Scenes
Using captured HDRI photography for a realistic pillow render
This spot for Carpenter Company features a 3D animated pillow in a live-action environment. I was able to take advantage of the on-set lighting by capturing it with 360° bracketed photos. Those photos were turned into a 32-bit photosphere which was used to cast photographic lighting into my 3D render. Below is one example of a stitched 360 panorama.
3D Modeling a Pillow
Believe it or not making the pillow model was actually relatively simple. There’s a handy little feature inside Cinema 4D that “shrink wraps” cloth. It’s usually used to fit clothing onto a 3D character, but in this case I was able to shrink wrap a cubes sides in on themselves. The result is a crumpled edge and a bulbous center just like the Tru-Cool pillow! Here’s a great video by MonkeySee explaining the process: